Customer experience is expected to overtake price and product as the key brand differentiator by 2020. Get ahead of the competition now by personalizing your organization’s customer experience strategy. Read the Customer Centricity e-book to learn how to unify your siloed marketing, sales, and service data into a single, intelligent 360-degree customer view by adopting a customer data platform.
Customer centricity: A key priority across all lines of business
- by Matt Weston